Sunday, October 2, 2011

Go :: Expansion

Next day I visited the city and discussed with some of the bakery people, about my plan of building the sweet factory. After spending the whole day on getting the data, discussion and analysis..

I found that, market which I am planning work is very small; also I found that no one is ready to buy from me. As they think that they lose the profit. And also there requirement is also limited.

I had two plans initially
1.      Sell to bakery
2.     Sell to choultry
But, after the visit I find difficult to sell the product. And make the profit out of it.
After 3 days of ruthless thinking, I decided to go with this plan.
I will setup the omni on 4 location, basically on Sirsi, sidhapur,yallapur, kumata
(on 5hours rent basis)
Every day omni will go near to the bus stand and however shows the bus ticket for Bangalore they will get the free sweet and chips packet. I wanted to this activity for one month.( limited offers, daily from each location 50 packs)
I also plan to post the ads on local newspaper and on bus stands.
Ok, plan to sell is ready for now, but I need to think how do I setup the production unit. What type of product I should make.
Ok, I decided to plan this way.
1st I will post the ads on local newspaper and circulate the ads.
Basically to convey the message that,
We are planned to setup the sweet factory.
And we are looking for unique taste’s ,  if you think you can make the delicious products , Please walk to our labs  or invite us to your home.
For every invite/visit to our labs you will get the 250/rs
If your product is selected for the production, you will get 25000 one time gift and every year 5000 rs gift.(cash gift)
I personally plan to visit the more than 250 houses and collect the information from the elder’s about the tastes and conservation
Ok, now I know how to start the selling and how to find the greatest product.
So, I need to plan production unit, as my strength is to automate, I think I need to start this one I have the product ready with recipe.
Roughly, I decided to take the help from diploma and ITI students to automate the milk flow, heating process,  tray management, dryer management & packing.

Yahooooooooooo…

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